Every method, under one roof.
No subcontracting. Design, scripting, fieldwork, translation, processing and analysis are done by ELKA teams — so one partner is accountable for the whole chain.
Quantitative
42,500 CAPI · 16,000 CATI interviews at peak yearFace to face
Trained enumerators interview respondents on tablets, with validation rules and skip logic built in.
Telephone
Fast, closely supervised interviewing from our Tunis call centre, with scripting, quotas and live monitoring.
Online
Self-administered web surveys distributed by email, SMS and digital channels; ideal for dispersed samples.
One supervisor for every four enumerators, daily reports to the field manager.
Qualitative
700+ focus groups moderatedGroup discussions
8 to 12 participants led by experienced moderators, from recruitment to analysis.
In-depth interviews
Structured, semi-structured or open one-to-one interviews, face to face or remote.
Observational studies
Real behaviour in context: shopper journeys, merchandising and customer experience.
Arabic, Tunisian dialect, French and English — at every stage.
Questionnaires, moderation guides, transcripts and reports, handled by our internal translation team.
Have a question that needs reliable data?
We reply within two working days with a first methodological approach.